Our world is a rich tapestry of sensory information, constantly bombarding our nervous system with a vast array of stimuli.

Robert Pepperell does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond ...

Advertising is an important way for a company or organization to get the word out about a product or service and grow a customer base, which usually translates to increased sales and higher profits.