DS-1, a new agentic AI interface developed by audience platform Dstillery, aims to reduce manual inefficiencies within audience curation.

Custom Intent Audiences aren’t new, but using them for better YouTube targeting is a new concept for many eCommerce marketers since they launched last year. Google then launched TrueView for Action ...

Facebook is taking aim at small and medium-sized businesses with the latest update to its Custom Audiences database-matching program. In addition to the current setup, advertisers will be able to use ...

Google has combined their custom affinity and custom custom intent audiences. Here is where previously-made audiences, and where to make new ones. Google streamlined its audience options for Display, ...

Last year at Google Marketing Live, Google said it would be unifying custom affinity and custom intent audiences under a custom audience option. Custom audiences are available now in Google Ads for ...

Facebook today announced its Custom Audiences targeting feature is rolling out to all US advertisers, with the rollout to all advertisers worldwide expected to finish by the end of November. This ...

The typical question of a person approaching Facebook advertising is: What audience maximizes my profit? The answer is: “the audience you tested and converted profitably”. However, there are some ...

We recently introduced new features to Custom Audiences from your website. They make it easier for you to remarket to people who’ve expressed interest in your products or services by helping you: More ...