Amazon is taking Alexa to the next level with the help of AI. Amazon just announced Alexa+, an updated assistant powered by generative AI. The idea is to make Alexa more human, so she can help you ...

Amazon rolled out an automatic upgrade to its Alexa virtual assistant. Alexa+ has new voices and new features.

So, it's finally here – just over 10 years since Amazon's Alexa voice assistant sparked a new (and ultimately underwhelming) age of voice assistants, it's just been given a major AI brain transplant.

Amazon says you Alexa Plus users can start conversations on your PC and continue them on your mobile app or your Echo and Fire TV devices. Alex Valdes from Bellevue, Washington has been pumping ...

Amazon launches Alexa+ AI across a new line of Fire TVs and Echo devices offering smarter control, personalized content, and home automation. Amazon has unveiled its latest lineup of hardware powered ...

Forbes contributors publish independent expert analyses and insights. Prakhar Khanna covers the consumer tech beat for Forbes. Alexa is getting a generative AI makeover, and it could be the biggest, ...